Many construction companies today have considered building their own app, but what does it really take? One new technology provider is looking to make it a little bit easier.

Visual IVR technology provider Zappix,, announced the release of its improved visual app building platform that enables non-technical users to build and publish their own smartphone app.

The Zappix smartphone app builder allows companies of any size to provide their customers with a mobile app experience at a small fraction of the cost typically associated with developing a customized app.

The smartphone app builder provides tight integration with an array of visual content and customer service channels that include phone, Web, mobile online forms, and multimedia self-help resources.

Using the app builder allows companies to reduce costs while increasing customer satiation and NPS (net promoter scores).

Smart, visual support within the app allows a consumer to interact with customer service and even place calls directly through different customer service options. This new version of the Zappix platform changes the dynamic in developing Visual IVR and mobile apps. Businesses no longer have to use IT resources or endure large, ongoing expenses to develop a native mobile app.

The new platform also allows businesses to stay current with developments as they happen through the implementation of mobile changes in realtime.

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